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Creators & Influencers

🌍 Gen Z Is Ditching Everything to Be Influencers — But Only 1% Actually Cashes In

Yeah, this whole thing isn’t just happening in India. It’s a global vibe. And honestly, it’s way more complicated than it looks. While these old CEOs are scratching their heads wondering why no one wants a “solid career” anymore, Gen Z — you know, the same crew that learned about quantum physics from a TikTok about slime — is basically like, “Degree? Steady job? Nah, I’m good, next!” According to global stats from YouTube and Meta, over 65% of young people aged 16 to 24 worldwide see themselves as digital content creators. In India, that number jumps to 83% — but Brazil, the U.S., Nigeria, Mexico… you get the idea.

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Trend

DEC 1ST | THE DAY WWW WAS BORN 🔥

In December ’90, Tim Berners-Lee dropped the first working prototype of the World Wide Web.

What he didn’t even know? He was kickstarting a whole new vibe: a space where cultures collide, careers pop off, creativity levels up, and revolutions spark — all at once. 🔥💻✨

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🛒 Nov 28 — Black Friday: The Day Shopping Becomes an Olympic Sport 🥇💸

Nos EUA, ela surgiu para nomear o caos urbano pós-Thanksgiving — ruas abarrotadas, lojas lotadas, filas que davam voltas no quarteirão e gente lutando por televisões como se fossem artefatos sagrados.

No Brasil, como sempre, não decepcionamos.
Transformamos a Black Friday em evento digital, híbrido, remixado, com memes, lives, influenciadores, cashback, link afiliado, cupom secreto, cupom falso, cupom que nunca funciona…

É a economia criativa em seu estado mais primal.

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