📅 May 27, 1982
You wake up. The sky’s blue, birds are chirping, and somewhere in California, a multinational corporation is born… that’s gonna sell you DLC even through the pause menu.
On May 27, 1982, Electronic Arts was born.
A fancy name, totally sounds like a modern art gallery.
But in reality, it would deliver to the world The Sims, FIFA, Battlefield, and that eternal feeling of:
“Why the heck does this game need 300GB to install?!”
For a while, EA was like the Apple of gaming. Pretty, seductive, full of promises.
Then it turned into that ex who only calls you when they wanna sell you a $199 expansion pack with three colorful socks for your Sim.
🎯 Real impact on the digital creative economy? Huge, titanic, almost a final boss of influence.
EA:
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Professionalized the digital gaming market as a global entertainment product.
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Transformed games into platforms for interactive narratives and transmedia experiences.
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Popularized recurring monetization models like DLCs, season passes, and microtransactions (love it or hate it, but they’re a business reference).
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Created jobs across all fronts of the creative economy: designers, writers, musicians, voice actors, visual artists, and even sociologists studying why Sims always pee outside the toilet.
📊 Result: the gaming industry today is worth more than movies and music combined. And all thanks to that company that started selling games on floppy disks in a cute envelope.
🕹️ Congrats, EA.
You helped turn a basement hobby into a global cultural empire.
And also into a loot box machine… but let’s focus on the good side.
🐲 If you were to create a 100% ethical and creative EA today… what would your first game be? A tax reform RPG? A visual novel about burnout? Hit me up in the comments!
💾 Daily C.H.A.V.E:
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Creativity: reinventing the way stories are told with pixels.
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History: understanding the behind-the-scenes of major creative industries.
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Autonomy: creating your own games, projects, and ventures.
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Vision: spotting trends and opportunities in the gaming universe.
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Engagement: actively participating in gamer culture and its communities.